Seminar 3 - Content Production
Do you know how much content production will cost?
Can you deliver content assets on time, on budget?
Do you understand which content production is better to outsource?
How can you improve the quality of the content you produce?
Producing Winning Content on a Budget
This seminar helps you plan for and manage the production of quality content marketing assets. The process of production is a balancing act between cost, timeline and requirements and content marketing success often depends on the talent of people involved in production and the skill of the project manager.
You will learn:
- Sourcing Content
- Budgeting for Content Creation/Production
- Production Team Roles
- Production Project Planning
You will leave with:
- Ideas for cost saving tactics for content production
- Checklists for content quality control
- Guidelines for good content creation
- Ideas on content re-use
- Methods of Outsourcing Content Creation
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